To mark the Vitality Hockey Women’s World Cup in London, kit sponsor adidas has worked closely with the England Women’s Hockey Team to create a bespoke kit that celebrates their creativity as athletes, whilst featuring key adidas performance technology.
Driven by a passion to create and inspire the everyday athlete, it is the first time in design history that a national team’s kit has been created first and foremost for women and replicated for men.
The passion, pride and creativity that encapsulates the England Women’s Hockey team is another integral part of the design. The words ‘Create, Be, Inspire’ are printed across the back of the vest and shirts – inspired by the team’s motto of ‘Create History, Be the Difference, Inspire the Future’. Hidden in the fabric of the player’s vests, on the back-neck tape, the words read ‘We Bring the Fire, We Are One’ – an ode to the ruthless determination the players will bring to the pitch.
The full range of kit, which includes the home shirt, away shirt, youth home shirt and youth away shirt as well as the men’s home shirt, will are available to purchase now.
The kit was launched at the new adidas flagship store, in Westfield London.